Pakistani Celebrities’ Social Media Reblocked in India After Brief Visibility
In a swift reversal, the social media accounts of several Pakistani celebrities were geo-blocked again on Thursday, July 3, 2025 — just hours after they had become temporarily accessible in India due to what is now believed to be a technical glitch. The accounts, previously inaccessible since April, were briefly visible to Indian users on Wednesday, sparking intense debate and speculation online. However, once the lapse was reported, authorities moved quickly to restore the restrictions, reactivating the geo-blocks on platforms such as Instagram, YouTube, and X (formerly Twitter). Background: Security-Driven Ban This comes in the wake of the April 22 terrorist attack in Pahalgam, Jammu & Kashmir, which claimed several lives, including one Nepali national, and left many injured. Following the incident, the Ministry of Home Affairs and the Ministry of Information & Broadcasting issued a series of digital bans citing national security concerns. Sixteen Pakistani YouTube channels — including major news outlets such as Dawn News, ARY News, Samaa TV, Bol News, and Geo News — were taken down for allegedly spreading anti-India propaganda, misinformation, and communally sensitive content. Influencers and journalists such as Irshad Bhatti, Asma Shirazi, Muneeb Farooq, and Umar Cheema were also among those blocked. Celebrities Among the Blocked High-profile figures from the Pakistani entertainment and sports industries also remain inaccessible to Indian audiences. This includes: These accounts, though not officially listed in the YouTube ban, have been consistently unavailable to Indian users since May 2025, following a series of internal security assessments. OTT Platforms Also Affected In addition to individual bans, the Indian government issued an advisory to OTT platforms and streaming services, instructing them to stop hosting Pakistani-origin content — including films, web series, podcasts, and songs. The advisory referenced the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, emphasizing national sovereignty and public order as grounds for content regulation. The government has also warned intermediaries under Rule 3(1)(b) of the IT Rules to prevent the sharing of any content that could “threaten the unity, integrity, defence, security or sovereignty of India.” Public Reaction and Ongoing Debate The momentary reappearance of these social media profiles triggered a flurry of reactions, both supportive and critical. While some users demanded a permanent block citing national interest, others questioned the long-term efficacy and consistency of such digital bans. As of now, the Indian government shows no sign of reversing the restrictions, maintaining that the measures are essential to counter “information warfare” and ensure digital sovereignty amid rising cross-border tensions.
